By: Bolton Flautt
In the digital world of today, websites, merchandising and marketing are a must, especially for celebrities, sports stars and rock bands. One company from the SmallCap space that offers a one-stop shop for all of these services is PAID, Inc. (OTCBB:PAYD) which headlines its client list with one of the top entertainers of all time – Aerosmith.
Shares of PAID are definitely on an upswing gaining 23 percent to $0.32 per share so far this week on heavy volume. The company recently announced that its celebrity services division is experiencing significant growth and, concurrently, increased revenues.
The company has been rapidly expanding its celebrity services business and expects 2010 revenues to exceed 2009 revenues. As a result of internal restructuring and a focus on growth, management is anticipating growth in revenues and gross profits for the remainder of 2010 from both existing and new clients.
Paid CFO Chris Culross stated, "PAID is improving its margins and moving toward profitability. Since the second quarter of 2010, we've restructured all areas of the company to focus our resources on the strongest financial and strategic opportunities for business growth."
As a result of expanding relationships with PAID's partner Topspin Media and others, PAID is providing direct-to-customer services, such as social media marketing, merchandising, fulfillment, fan community management and VIP experiences, to new clients that include Iron Maiden, Motörhead, Aventura, Slayer, "Weird Al" Yankovic, and Wingless Angels (a program launched and supported by Keith Richards).
PAID is a one-stop brand management and marketing resource for music, entertainment and sports personalities and organizations, and offers AuctionInc online shipping calculation and shopping cart software employing its patented technology to streamline ecommerce. Known for quality and customer service, PAID offers turnkey online, mobile, social media and traditional marketing campaigns, as well as award-winning video & film production, VIP ticketing, website design, merchandising, ecommerce and fan community management programs.